Know How to Protect Your Logo

A great logo is like a diamond to your small business. It acts as your abbreviated calling card, summarizing your company’s beliefs, culture and quality without the need for any further explanation. It is not only the symbol but acts like an identity for your company.

One should always register their logo as a trademark in order to ensure that it is protected and that you are given the rights to actually use it. The elements which help the consumer to recognize your logo or to recognize a particular brand are its choice of words, catchy taglines, color, shape, and maybe smell.

Coming to what is a registered trademark, most importantly the owner of the registered trademark has several rights that are not obtained elsewhere.

• The right to allow others to use that trademark on the goods and services.

·         The owner has the right to take action against people found to be encroaching on these rights.

Some benefits are, you can even sell it if you want to add value to your business, or for adding professionalism to your business. Once a trademark is registered the owner may promote it as registered, including by use of the ^(®) symbol, which often conveys professionalism, trustworthiness, and longevity to consumers.

Tips for registering the Trademark:

• 1. Engaging with professional search companies to conduct trademark searches to ensure the name or logo is available

• 2. The authorities will examine the application and guide you whether the trademark is approved for registration or if there are issues standing in its way

• 3. If there are no problem in the way the mark will likely be sent to the opposition to allow other parties the opportunity to object

• 4. If there are no objections then your mark will be registered

Besides, more likely, the registration of the trademark lasts up to 10 after which it has to be renewed but it may vary accordingly to the country.

CoinproBiz Solutions has been established to provide exclusive services in the field of Company Registration, Intellectual Property Rights, Trademarking, Copyright Registration and allied services, with the help of specialized and experienced professionals from varied backgrounds such as Company Secretaries, Chartered Accountants, Corporate Lawyers and Business Professionals. We are dedicated to provide the best recommendations and execution for leading, middle market and emerging growth companies to promote their business.

In today’s fiercely competitive marketplace, Intellectual Property Law ensures that your business’ artistic rights are registered with and granted by the appropriate government agencies to protect investment in names, symbols and other representations used to identify your products and services.